Welcome to  Burkhard Works. Logical Analysis Leading to  a Leap of Faith. Portfolio & TV Reels. The fastest way to the wallet is through the brain The  Complete Works of Burkhard Nine  Brand Turnarounds Peter A.  Burkhard.  Writer. Producer. Creative Ingenious Welcome to Burkhard Works


Day One Minus 30. The Buzz Begins.  

After ten days the second board appears.

"What on earth is 'Omi O Ke Yo Wa?'"
"Probably a new theme park."

 

START UP

We invite the press, brokers, pols, planners and all key influencers to a special event to take place at the location in about a month.  

Collateral, signage, broadcast advertising, newspaper and magazine ads are produced for a Big Bang Introduction.

The site is prepared for an event that will embed the location in minds of all citizens forever.

 

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FSP-Intro   Competition   Planning   Seven Strategies   The Correct Position
Start Up   Start Up II   Start Up III   Month One   Day One   The Name    Brand Intro
MCPS Media Plan   Collateral   Floorplans?   Trim Options   Wrap

Strategy://Concept/Production.asap  (407) 895-3092   peter@burkhardworks.com

STRATEGY   PRINT & TV   RADIO   FLASH   RESULTS   WHOAMI?   HOME

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Curiosity killed the cat.  Lack of it kills many a brand.  


© 2003 Peter A. Burkhard - Your Creative Director Online